We love designing and building websites. They are tremendous marketing tools, and without one your business will likely suffer. But that only gets you halfway. Without SEO (search engine optimization) and SEM (search engine marketing) your customers might never know your website exists. These two major facets of digital marketing evolved alongside web design for two specific purposes: infusing your site with accurate, keyword-rich, organic content that helps it get found more easily by search engine searches, and channeling visitors to it from other sources.
Marketing isn’t what it used to be. We stream our TV shows and music, blaze past commercials, and pay fees to skip ads in our software subscriptions. Advertising to a world of people glued to their Facebook account is a good place to start, but you can quickly spin your wheels if you’re targeting the wrong audience. That’s where we come in. Our team speaks Google’s secret language. We invest careful time researching your company’s particular niche, explore the marketing tactics being used by your competitors, implementing time-tested social media campaign strategy, and finding unique avenues to help grow your success.
Contact us to discuss how Fairwind Creative can help grow your business by driving traffic to your website.